2.0 SALES & BOOKINGS SERIES

Proposals That Get a Yes

Most proposals fail because they read like a quote, not a decision. Couples in Australia compare fast, ask friends, and choose the option that feels clear, safe, and easy. In this course you will build a proposal pack that makes your offer simple to understand and simple to choose, with clear options, clean inclusions, and proof embedded so you reduce back and forth and lift your win rate without discounting. You will finish with a proposal you can send next week, plus the tools to keep every proposal consistent across your team.

COURSE STRUCTURE
Module 1: What a proposal must do to get a yes
Module 2: Build the proposal structure and offer summary
Module 3: Build your options menu that makes choosing easy
Module 4: Embed proof to reduce risk and objections
Module 5: Send, follow up, and track outcomes
Scenario Lab: 3 scenarios (common, stressful, edge case)
Deployment Plan

Who is This
Course For?

Business owners who do the quoting and want higher conversion without more admin

Sales or bookings managers who need a consistent proposal standard for the team

Venue sales teams and coordinators who quote packages, menus, and inclusions

Wedding planners and coordinators who need proposals that feel premium and clear

Photographers, videographers, celebrants, florists, stylists, and entertainment suppliers who want to stop price shopping

Admin and inbox staff who prepare proposals and follow-up messages

The Business Problem it Solves

Couples do not understand the differences between options, so they stall, shop, or ask for “just send your price”

Proposals take too long and vary each time, which creates mistakes, lost leads, and too much custom work

Lack of proof and clarity increases risk for the couple, which lowers trust and reduces yes decisions

What Can You do After This Course?

Produce a complete proposal in 20 minutes using a fixed structure and copy blocks

Present 3 clear options with consistent headings so a couple can compare in under 2 minutes

Embed at least 6 proof items (examples, reviews, process, safeguards) using a checklist so your proposal answers common doubts before they are asked

Reduce proposal revisions to a maximum of 1 round by using defined inclusions, boundaries, and a clear “next step to book”

Track proposal sent date, follow-up dates, and outcome for the next 10 proposals so you can measure conversion and improve

Why is This Course Different?

You do not just “learn what to write” you build a proposal pack you can send immediately

It is wedding-specific, built for real booking timelines, peak season pressure, and couples comparing suppliers

It includes proof embedding, not just copywriting, so trust is built inside the document

You leave with a consistent standard your team can repeat, not a one-off document

Completion requires proof submission, so the work is done, not just watched